New BT social media adoption case study

Posted on September 12, 2008. Filed under: BT case study, social media, Web 2.0 | Tags: , , |

A new BT social media case study (link downloads a 986kb pdf) has been written by a company called Career Innovation … some of the content will be familiar to those who have read the one I wrote but this one is from a digital generation perspective.

About these ads

Make a Comment

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

8 Responses to “New BT social media adoption case study”

RSS Feed for Inside out Comments RSS Feed

How much did you pay for this? Wasn’t setting it all up done in-house? What’s the point of a consultancy report telling you exactly what you already know?
Rgds Zen.

Zen – we didn’t pay for the article – they approached us and asked if they could do it and re-use the content for their own purposes …

[...] – wie British Telecom Social Media nutzt: BT social media adoption case study [...]

[...] a link on Martin’s Delicious recommendations I stumbled upon Richard Dennison’s note about the new BT case study – which is already quite interesting to read (see also this video!). While being on Richard’s [...]

Thanks for sharing this with us. It gives us a good overview of what you do, together with your posts. What I was wondering was: do you help your users/customers decide where to share and store information? With all these tools, it can become hard for them to choose the right tool! I’m working on an internal document to do just this. And I’ll share it with you soon.

Samuel – we have a collaboration homepage with user stories on it to help users choose the most appropriate tool.

[...] New BT social media adoption case study A new BT social media case study has been written by a company called Career Innovation … some of the content will be familiar to those who have read the one I wrote but this one is from a digital generation perspective. [...]

I am confused – Is this study about Gen Z/Digital Gen or about the millennial generation? The link posted, the one to the Wikipedia page, suggests that the digital generation is only 7 years old. Have I missed something?


Where's The Comment Form?

Liked it here?
Why not try sites on the blogroll...

Follow

Get every new post delivered to your Inbox.

%d bloggers like this: