Context is everything with intranet content
Posted on October 24, 2008. Filed under: social media | Tags: Blog Central, BT, BT Intranet, BTpedia, user generated content |
One of the things that I can’t tell people enough when talking about user generated content in an enterprise setting is that users MUST understand the context of the information they are consuming. For example, they must know how it was created, who created it, who edited or contributed to it etc … because this [...]
Read Full Post | Make a Comment ( 7 so far )It’s not about the quality of the content …
Posted on October 20, 2008. Filed under: social media | Tags: mass amateurisation, publishing, social content, user generated content |
Mass amateurisation of content publishing has taken a few knocks recently – most often from professional content producers, many of whom still have access to the loudest megaphones in the media space, lashing out defensively at the prospect of becoming irrelevant and losing their jobs. And, let’s face it, we amateurs have done our fair [...]
Read Full Post | Make a Comment ( 2 so far )Systems and humanity …
Posted on August 28, 2008. Filed under: community, intranet, social media | Tags: community, KM, user generated content |
I was being shown a really impressive KM site yesterday on our intranet that one of our professional communities has set up with a view to rolling it out as a template for other professional communities across the business. They’d really given it a huge amount of thought and put a lot of effort into [...]
Read Full Post | Make a Comment ( 5 so far )Mix it up …
Posted on March 18, 2008. Filed under: KM, Web 2.0, communications, intranet, leadership, organisational culture, social media | Tags: discussion threads, RSS, user generated content |
One of the dangers of introducing user generated content (UGC) onto your intranet is that it will be seen as separate from the rest of your existing content – a form of ’second-class’ information that will sit in ghettos and not be taken as seriously … it is, after-all, known widely as social content. It’s [...]
Read Full Post | Make a Comment ( 5 so far )Facing up to competition …
Posted on February 20, 2008. Filed under: Web 2.0, communications, intranet, organisational culture, social media | Tags: future of employee communications, intranet, user generated content |
In 1984 BT lost its monopoly status with the de-regulation of the UK telecoms market. It has survived by defending its core, traditional business through quality of service, and flourished through diversification and transformation into a global communications services company – utilising its hard earned skills and sweating its key asset – namely its core [...]
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